Connect · Converse · Convert

Don't leave rehash to Chance.

LP
Linda Pearson
Fri, Jun 27, 4:47 PM
Thanks for the opportunity to quote your project. Let me know if you have any questions.
Read 4:52 PM
Tue, Jul 8, 11:23 AM
Hi Linda, just following up about that quote last month...
Read 11:41 AM
Sat, Aug 30, 3:12 PM
Hi Linda, Chance again...have you given up on your window project?
Read 3:14 PM
We went with another bid. Thank you.
+iMessage

Chance is your best closer. Reads the room. Handles objections on his feet. Gets the signature. Customers love Chance.

But the moment a homeowner says "let me think about it," Chance is already in the next living room. It's not laziness — it's wiring. The same hunter instincts that make him deadly in the home make him terrible at farming the follow-ups.

#Rehasher doesn't leave it to Chance.

REHASH  ·  REVIVE  ·  RECOUP

The problem with follow-ups.

Every unsold estimate cost you hundreds to generate. Current ROI: $0.
Those leads are going cold in your CRM while your reps chase new leads.

Damned if you don't.

48%
of salespeople never follow up.
Of those who try, 44% quit after a single outreach. 92% give up after four attempts. Research says it takes 8–12 touches. Your reps quit before the deal has a chance to close — then complain that customers ghost them. No cadence. No consistency. No ownership.

Damned if you do.

2–3%
"just touching base" success rate.
Automation tools solve the cadence problem. But they send the same message to every customer on the same schedule — no language match, no channel strategy, no decision window, no evidence.

Your reps aren't following up enough. Your automation isn't saying anything worth responding to.

How #Rehasher Works

We decode the #BuyerDNA.
We engineer every touchpoint.
You recoup unconverted revenue.

No templates. No blasts. Every message is engineered for the person reading it.

1
Connect: Decode the Buyer#DNA
We identify every contact on your unsold estimate list through a multi-layer intelligence engine to determine how they make buying decisions. No guesswork. Just data science. And it doesn't stop at the first message — every response refines the profile. Rehasher adjusts tone, timing, and proof points in real time based on how the prospect actually engages.
The customer who wants three quotes and will choose the best regardless of price doesn't buy the same way as the one who needs to talk to two references nearby first. The person saving up for a fall project doesn't respond to the same message as the one who wants to read every warranty and MSDS before signing.
2
Converse: Engineer Every Touchpoint
Once we know the #BuyerDNA, every follow-up is engineered to match how that person actually makes buying decisions — using the #CLOSE Funnel. Five elements. All customized. All autonomous.
C
Cadence
How often we reach out. Matched to each buyer's responsiveness and decision tempo.
L
Language
What we say. Tone, structure, and emotional framework adapted to each buyer type.
O
Outreach
A combination of text, email & phone (coming soon), based on buyer preference.
S
Span
How long the sequence runs. 14–35 days depending on decision speed.
E
Evidence
ROI math, before-and-after photos, product specs, neighbor testimonials.
3
Convert: Recoup Revenue You've Already Paid For
Generic follow-up recovers 2–3% of unconverted estimates. The #CLOSE Funnel, powered by #BuyerDNA, targets 5–15% by matching every element of the follow-up to the person receiving it. Zero new ad spend. Zero rep time. Zero additional overhead.

The right message, in the right channel, at the right time,
hitting the right proof points, in the right window.

The Cost of Unmanaged Follow-Up

For every dollar you close, two more walked away. Plug in your numbers.

Other overhead = rent, payroll, insurance, vehicles, etc. (everything except COGS and marketing)

10%
5% 7.5% 10% 12.5% 15%
Conservative Aggressive
Each dot = $10,000 in profit
Current Profit
Rehasher Profit

Before and After

Before Rehasher

Revenue
COGS
Marketing
Other Overhead
Net Profit

After Rehasher

Revenue
COGS
Marketing
Other Overhead
Net Profit

Every dollar of gross profit from Rehasher drops directly to your bottom line.

The #Difference

This isn't a to-do list
for your sales reps.
It's #autopilot.

Most "follow-up tools" create more work. They generate tasks, queue reminders, and hope someone on your team gets around to it. #Rehasher doesn't wait for your reps.

The moment a quote is tagged for follow-up, the system activates. It decodes the #BuyerDNA. It builds the sequence. It sends the messages — text, email, phone — on the right channel, in the right tone, at the right time. All autonomously.

Your reps only get involved when a lead goes hot. A warm transfer. A booked appointment. A verbal yes that needs a human handshake to close.

Your team focuses on closing. Re#er handles the 70% who said "not right now."
Quote issued — system auto-activates
AUTO
#
#BuyerDNA decoded — profile built in minutes
AUTO
💬
SMS sent — personality-matched opener
AUTO
📧
Email sequence — trade-specific value build
AUTO
📞
AI voice call — natural objection handling
COMING SOON
🔄
Negotiation ladder — works your discount floor
AUTO
🔔
Lead goes hot — warm transfer to your closer
HUMAN
🤝
Verbal yes — rep closes & books the job
HUMAN
Same Company. Four Different Conversations.

What your customers actually see

Each conversation is engineered to match how that person makes buying decisions.

#BuyerDNA
Mike Ramirez
The Comparison Shopper · $18,400 quote
Comparing bids Value-driven Decides fast
Quick number on the 14-window project: those single-pane units are costing you roughly $120/mo. That's $1,440 a year literally going out the window.
Yeah we want to do it. Just waiting on my bonus in April.
New windows add value to your home and cut energy costs. With our no-interest, no-payment option, you can get the work done now and pay it off when that bonus hits.
I didn't know you offered financing like that.
Yeah send it over. That actually changes things.
We've got two install crews open the first week of March if you want to get ahead of the spring rush.
Let's do it. Can we get that March slot?
#BuyerDNA
Tom Whitfield
The Researcher · $8,200 quote
Reads everything Specs-driven Email first
Attached the UV degradation comparison between the double-pane units we quoted and the standard single-pane. The 25-year performance data is on page 3.
This is exactly what I was looking for. How do the argon-fill units compare on thermal retention?
Great question. Argon-fill retains 34% more heat than standard air-gap at the same price point. Here's the manufacturer spec sheet with the full testing data.
The numbers check out. I've been comparing three companies and yours is the only one who sent actual data.
Happy to send the full warranty documentation too. Our 25-year transferable warranty covers seal failure, argon loss, and frame defects.
That seals it. Let's move forward.
#BuyerDNA
Sandra Jennings
The Planner · $12,750 quote
Saving up Fall timeline No pressure
No rush at all. Your neighbor Karen Mitchell had her windows done last fall. She said the difference in her heating bill was noticeable within the first month.
That's really helpful. It's a big decision for us. Did Karen go with the same windows?
Same ones. She left a review if you'd like to read it. I can also send a short guide on what to look for when comparing window companies — our customers said it helped them feel confident either way.
Yes please send both!
Doing the project in spring means you can leave windows open during install. Easier with kids and pets at home.
We talked it over. Could we do the install during spring break so the kids are at my mom's?
#BuyerDNA
Linda Pearson
The Reference Checker · $34,600 quote
Needs references Trust-first Neighbor stories
I was just at a home on Meadow Lane — full window replacement, similar style to yours. It completely transformed the front of the house. Mind if I send the before and after?
Oh yes please!! I'd love to see those
The homeowner said three neighbors have asked who did her windows since the install. She'd be happy to chat if you want to swing by and see them in person.
I showed my husband and he said "okay now I get it" 😂
For a full home like yours, we do it in two phases so you're not living in a construction zone. Want me to have Ryan walk you through the phasing?
Yes! We're excited now honestly

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C
Cash
Rehasher Sales Agent